Viridi Parente is revolutionizing the way energy is stored and used with our safe battery pack technology. As the world moves away from archaic fossil fuels, our innovative technology is the only design in the market that can be safely installed and operated in nearly any environment or location and is rugged enough to withstand the harshest elements.

Building Up Buffalo

Jon M. Williams is rebuilding Buffalo after years of tearing down blighted properties in one of the nation’s poorest zip codes. 

Part of this shift included converting an abandoned General Motors plant into a hub for Greentech jobs and community organizations.

The 850,000 square-foot campus that once housed the world’s largest motor-vehicle manufacturer has been home to Viridi Parente for more than 10 years.

In that time, Jon has turned the fossil-fuel powered plant into a production powerhouse for sustainable energy products.

Jon — with the help of the team at Viridi Parente and its subsidiaries — will continue his mission to transform the community of East Buffalo and work to electrify local ecosystems across upstate New York, the Northeast U.S. and beyond with clean, quiet, efficient, and safe battery technology.

Major Company Milestones

  • 2009

    2009

    Company Founded through Predecessor

    Viridi Parente was established in response to a challenge to innovate and utilize new green technologies in the infrastructure and development sectors.

  • 2009
    2010

    2009

    First Prototype

    The first Green Machine, an excavator powered entirely by battery-electric, was made public. This was the first step toward electrifying the future.

  • 2009
    2012

    2010

    Green Machine Unveiled

    The first Green Machine, an excavator powered entirely by battery-electric, was made public.

  • 2010
    2013

    2012

    First Commercial Demonstration Unit

    The TB125 was unveiled as the first electrified excavator for commercial demonstration.

  • 2012
    2013

    2013

    Continued Development

    Green Machine debuted the e135 excavator, the second machine in its line of development.

  • 2013
    2013

    2013

    First Commercial Prototype

    We brought our revolutionary technology public to showcase its application in commercial settings.

  • 2013
    2014

    2013

    National Grid

    In partnership with National Grid we started utilizing our technology throughout upstate New York and the Northeast.

  • 2013
    2016

    2014

    First Generation Electric Light Tower

    In response to customer demand, Green Machine developed its first all-electric telescoping light tower.

  • 2014
    2017

    2016

    A New OEM Was Born

    Under a new agreement with Takeuchi to retrofit shells to be sold under the Green Machine brand, a new OEM was born.

  • 2016
    2017

    2017

    OEM Builds

    Green Machine partners with KATO – CES to build the electrification for 9vx and 17vx units.

  • 2017
    2019

    2017

    Volta Established

    Recognizing the need for distributed energy storage beyond construction applications, Viridi Parente retained industry leaders to lead the charge with Volta Energy Products.

  • 2017
    2020

    2019

    Additional OEM Partnerships for Compact Construction Equipment

    In 2019, Viridi Parente partnered with OEMs, including Doosan Bobcat and Case Construction to electrify those machines that consumers know and trust.

  • 2019
    2020

    2020

    Bobcat

    Dosan Bobcat and Green machine Partner to Produce Electric Compact Excavators

  • 2020
    2021

    2020

    Case 580EV Debut

    Case Construction invented the backhoe, Green Machine electrified it. In 2020, “Project Zeus” debuted at ConExpo being the first electrified machine in its class.

  • 2020
    2021

    2021

    Products

    Viridi Parente companies launch new platforms and product lines:

    Green Machine: E10, E20, E32, T7x, GME 1700
    Volta: FAVEO, rps50

  • 2021

    2021

    Recycling

    Through a partnership with Li-Cycle, Viridi Parente commits to 100% recycling for all obsolete cells. This made Viridi Parente the first company in the industry to make such a commitment.

Our Leadership Team

Our team at Viridi Parente is dedicated to serving its clients and partners with the best technology and expertise in sustainable solutions to construction equipment, infrastructure, energy storage, and more.

  • JON M. WILLIAMS
    JON M. WILLIAMS

    CHAIRMAN & CEO

    JON M. WILLIAMS

    JON M. WILLIAMS

    CHAIRMAN & CEO

    As the brains behind Viridi Parente, Jon challenges every standard that the industry claims are unbreakable by leading the company’s efforts to deploy safe battery technology into markets dominated by fossil fuel energy products.

  • ANTHONY CHIRICO
    ANTHONY CHIRICO

    DIRECTOR OF QUALITY ASSURANCE

    ANTHONY CHIRICO

    ANTHONY CHIRICO

    DIRECTOR OF QUALITY ASSURANCE

    Tony joined Viridi in October 2020 as Director of Quality Assurance. He has over 30 years’ experience of operational experience, leading international aerospace and industrial organizations in the areas of quality assurance, supply chain, and product line leadership. He has led major international safety investigations by civil air authorities and customers.

    He holds a M.S. degree in Engineering from Rochester Institute of Technology, specializing in Applied and Mathematical Statistics. He holds a M.S. in Industrial Technology Education, and has studied the quality sciences directly under W. Edwards Deming, Dorian Shainin, and Edward G. Schilling. Tony has written a series of technical papers on the application of acceptance sampling which have been recently published in Quality Digest magazine.

  • DENNIS ELSENBECK
    DENNIS ELSENBECK

    CHIEF SUSTAINABILITY OFFICER

    DENNIS ELSENBECK

    DENNIS ELSENBECK

    CHIEF SUSTAINABILITY OFFICER

    With a passion for sustainable technologies, Dennis joined Viridi Parente in February 2020 and is responsible for the strategic direction and alignment of products and services for subsidiaries Volta Energy and Green Machine. He also represents Viridi in legislative and regulatory interests on energy policy.

  • STEVE FINCH
    STEVE FINCH

    CHIEF MANUFACTURING OFFICER

    STEVE FINCH

    STEVE FINCH

    CHIEF MANUFACTURING OFFICER

    Steve joins Viridi’s executive team after over four decades in the automotive industry, giving much needed guidance, leadership, and knowledge for our long-term and day-to-day operations.

  • MARCI GREGSON
    MARCI GREGSON

    DIRECTOR OF PEOPLE AND CULTURE

    MARCI GREGSON

    MARCI GREGSON

    DIRECTOR OF PEOPLE AND CULTURE

    Marci joined Viridi in 2022, bringing 25 years of diverse industry experience focused in manufacturing, chemical research and development, and health care, as well as her extensive background in labor and employee relations, recruitment and retention, and employee engagement. She has an MS from Canisius College in Organizational Communication and Leadership.

  • PAT HANLEY
    PAT HANLEY

    CHIEF OPERATING OFFICER

    PAT HANLEY

    PAT HANLEY

    CHIEF OPERATING OFFICER

    After serving as advisor to Viridi’s executive team on all matters legal and regulatory, Pat is now our Chief Operating Officer, overseeing the administrative, managerial, and operational functions of Viridi’s business.

  • CHERYL HELLER, PHD
    CHERYL HELLER, PHD

    CHIEF DESIGN OFFICER

    CHERYL HELLER, PHD

    CHERYL HELLER, PHD

    CHIEF DESIGN OFFICER

    Cheryl joined Viridi as Chief Design Officer in January 2022. Cheryl is a designer, writer, business strategist, educator and entrepreneur. Most recently, she was Director of Design Integration and Professor of Practice in Innovation Design at Arizona State University, a joint position between the schools of engineering, business, and design. Her clients have included Ford Motor Company, American Express, Reebok, Mariott International, Discovery Networks International, MeadWestvaco, StoraEnso, Medtronic, Mars Corporation, Herman Miller, Bayer Corporation, Seventh Generation, L’Oreal, Hearst Publishing, The World Wildlife Fund, Ford Foundation, Lumina Foundation and the Girl Scouts of America. Cheryl is a recipient of the AIGA Lifetime Medal for her contribution to the field of design and a Rockefeller Bellagio Fellow. Her book, The Intergalactic Design Guide: Harnessing the Creative Potential of Social Design, is a manual for anyone wanting to use design to create a resilient future.

  • BROR JAN-ROGER LINNA, PHD
    BROR JAN-ROGER LINNA, PHD

    DIRECTOR OF CELL CHEMISTRY

    BROR JAN-ROGER LINNA, PHD

    BROR JAN-ROGER LINNA, PHD

    DIRECTOR OF CELL CHEMISTRY

    Dr. Linna is a highly accomplished author and scientist on topics related to lithium-ion chemistry and electric vehicles. He began his career with Volvo’s Electric Vehicle group, before moving to Envision International Corp. as their Principal for Energy and Transportation Technology. From there, Dr. Linna became the Senior Director and Chief engineer for electric vehicle batteries at Boston Power, Inc. He joined Viridi Parente, Inc., in 2018, and currently oversees Volta Asia as well as the Viridi cell development program.

  • NOAH PODOLEFSKY, PHD
    NOAH PODOLEFSKY, PHD

    CHIEF TECHNICAL OFFICER

    NOAH PODOLEFSKY, PHD

    NOAH PODOLEFSKY, PHD

    CHIEF TECHNICAL OFFICER

    Noah is committed to environmental stewardship and the development of new technologies that drive the green economy. He believes that to be widely adopted, products should be designed with an eye to purpose, function, and emotion. He is intensely focused on the user experience, whether it is with a smartphone app or an excavator.

Our Board of Directors

  • JON M. WILLIAMS
    JON M. WILLIAMS

    VIRIDI PARENTE, INC

    JON M. WILLIAMS

    JON M. WILLIAMS

    VIRIDI PARENTE, INC

    As the brains behind Viridi Parente, Jon challenges every standard that the industry claims are unbreakable by leading the company’s efforts to deploy safe battery technology into markets dominated by fossil fuel energy products.

  • THOMAS BONADIO
    THOMAS BONADIO

    THE BONADIO GROUP

    THOMAS BONADIO

    THOMAS BONADIO

    THE BONADIO GROUP

    Tom Bonadio is the Founder and Senior Counsel of the Bonadio Group. Tom has devoted his efforts to serving commercial companies in the Rochester area and helping the firm grow from two people to its present size of more than 750 employees. Tom specializes in providing business advice to privately- held companies and their owners with a particular emphasis on helping privately-held companies maximize their value and return to shareholders.

  • DAVID BOVENZI
    DAVID BOVENZI

    GRAND OAKS CAPITAL

    DAVID BOVENZI

    DAVID BOVENZI

    GRAND OAKS CAPITAL

    David Bovenzi is the Chief Investment Officer at Grand Oaks Capital, located in Rochester, New York. He sits on behalf of Grand Oaks in a seat previously held by B. Thomas Golisano. Founded in 2012, Grand Oaks Capital is a private investment firm that invests across multiple asset classes, including public and private equity and debt and real estate. Grand Oaks Capital Ventures is the venture capital affiliate of Grand Oaks Capital that provides seed and early-stage financing across a wide range of sectors.

  • MATTHEW K. ENSTICE
    MATTHEW K. ENSTICE

    BUFFALO NIAGARA MEDICAL CAMPUS, INC.

    MATTHEW K. ENSTICE

    MATTHEW K. ENSTICE

    BUFFALO NIAGARA MEDICAL CAMPUS, INC.

    Matt Enstice is the President and CEO of the Buffalo Niagara Medical Campus, Inc., a pioneering organization that has become a powerful engine of revitalization in Buffalo. Matt is focused on the intersection of energy, entrepreneurship & technology, and how it will drive the new economy in Buffalo and beyond. Under Matt’s leadership, foundations, private enterprise, research labs, local community leaders, hospitals, and educational institutions are collaborating to create a model for re-energizing the city that has application all over America.

  • LARRY A. MONTANI
    LARRY A. MONTANI

    VIRIDI PARENTE, INC

    LARRY A. MONTANI

    LARRY A. MONTANI

    VIRIDI PARENTE, INC

    Larry Montani is the former Managing Director of Niagara Falls-based Niacet Corporation, and is a member of Viridi Parente’s strategic planning committee. Larry also serves in advisory roles for local education, human services, and manufacturing entities. Originally from Boston, MA, he has an engineering and business background.

  • JOHN SOMERS
    JOHN SOMERS

    HARMAC, INC

    JOHN SOMERS

    JOHN SOMERS

    HARMAC, INC

    John is President and CEO of Harmac Medical Products, headquartered on Buffalo’s East Side blocks from Viridi Parente. Under John’s guidance, Harmac has established itself as a leader in medical device manufacturing with facilities in Ireland, Mexico, and Buffalo’s East Side.

  • EVAN VAN HOOK
    EVAN VAN HOOK

    HONEYWELL

    EVAN VAN HOOK

    EVAN VAN HOOK

    HONEYWELL

    Evan Van Hook is Honeywell’s Chief Sustainability Officer, leading health, safety, environment, product stewardship & sustainability for the company since 2004. He is a graduate of Yale Law School, and is both a partner at the law firm Sidley & Austin and the former Assistant Commissioner of the New Jersey Department of Environmental Protection.

  • JOSEPH M. WILLIAMS
    JOSEPH M. WILLIAMS

    KIMMINS CONTRACTING

    JOSEPH M. WILLIAMS

    JOSEPH M. WILLIAMS

    KIMMINS CONTRACTING

    Joseph Williams is President of Kimmins Contracting Corp. of Tampa, FL, where he focuses on civil construction, demolition, and construction project management. Joseph is also a certified public account and real estate broker in the state of Florida.

  • DAN DIPOFI

    TWINLAB CONSOLIDATED HOLDINGS, INC.

    DAN DIPOFI

    DAN DIPOFI

    TWINLAB CONSOLIDATED HOLDINGS, INC.

    Daniel DiPofi is Chief Executive Officer of Twinlab Consolidated Holdings, Inc. and Chief Executive Officer of Twinlab Consolidation Corp. (a subsidiary of Twinlab Consolidated Holdings, Inc.). Dan is also on the board of PostProcess Technologies, Inc. and Manager of Fishers Asset Management. He was formerly the Chief Operating Officer of Hockey Western New York LLC, Executive Vice President of the Buffalo Sabres at the National Hockey League and Chief Financial Officer of Hoffend & Sons, Inc. He received an undergraduate degree from Niagara University.

From Rust Belt to Green Belt

Viridi Parente is headquartered in an urban 850,000-square-foot facility on a 42-acre campus on the East side of Buffalo, New York. The building was constructed in 1923 by GM as its first manufacturing facility outside of Michigan and was subsequently occupied by American Axle & Manufacturing before the company completely abandoned it in 2007. Today, the former fossil-fuel-powered plant is a solar-powered facility – a fitting representation of Viridi Parente’s production of sustainable energy products that displace traditional fossil fuel generation.

The company currently occupies 120,000-square feet of the campus facility with the following:

60K

SQUARE FEET Assembly Space

20K

SQUARE FEET Office and Laboratory Space

40K

SQUARE FEET Shipping and Receiving Space